Top 100 Market Research Companies

Market research is a crucial aspect of any business strategy as it provides valuable insights into consumer behavior, market trends, and competitive analysis. With the increasing importance of data-driven decision making, companies are relying on market research firms to provide accurate and relevant information for effective decision-making.

Here are some of the top 100 market research companies:

1. Kantar: Kantar is one of the largest market research companies, offering a wide range of services including consumer insights, brand strategy, and media analytics. They have a global presence and work with major brands across various industries.
2. Nielsen: Nielsen is a leading global information and measurement company that offers market research, audience measurement, and social media analytics. They provide insights into consumer behavior, advertising effectiveness, and market trends.
3. Ipsos: Ipsos is a global market research company that specializes in advertising, media, and customer experience research. They offer services such as brand tracking, product testing, and customer satisfaction measurement.
4. GfK: GfK is a German market research company that provides consumer and market insights to clients across various sectors, including retail, automotive, and technology.
5. MarketResearch.com: MarketResearch.com is a leading provider of market research reports and industry analysis. They offer a wide range of reports covering various industries and markets.
6. Deloitte: Deloitte is a multinational professional services network offering market research and consulting services across various industries, including technology, healthcare, and consumer products.
7. McKinsey & Company: McKinsey & Company is a renowned management consulting firm that provides market research and strategy consulting services to companies across the globe.
8. The NPD Group: The NPD Group is a market research company that specializes in tracking consumer behavior and trends in industries such as technology, retail, and foodservice.
9. Forrester Research: Forrester Research is a global research and advisory firm that provides insights and advice on technology and market trends.
10. Euromonitor International: Euromonitor International is a leading provider of strategic market research reports and analysis across various industries and regions. They offer data on market size, competitive landscape, and consumer trends.

These are just a few examples of the top 100 market research companies. Each company offers unique services and expertise to help businesses make informed decisions and stay ahead in a competitive market. Whether it's understanding consumer preferences, analyzing market trends, or evaluating brand performance, market research companies play a crucial role in shaping business strategies.